Forever at your fingertips

Covestro plastic helps create hands-on experience for One World Observatory visitors

One World Explorer iPads feature protective polycarbonate cases

Pittsburgh, September 22, 2015 — Positioned on top of One World Trade Center – the tallest building in the Western Hemisphere – One World Observatory provides panoramic views of New York City’s most iconic sites and surrounding waters. The site, which opened in late May 2015, invites the world to See Forever™. Developed and operated by Legends, it has already become a must-see destination for locals and tourists alike.

Visitors can enhance their experience through the use of One World Explorer iPads. The iPads give users an interactive experience – enabling them to scan the skyline, click on more than 40 landmarks, then be virtually flown to the selected sites where they can both see and listen to the history, significance and drama of each location.

A plastic case helps the iPads withstand repeated use, providing protection from drops, rough handling or other damage. When searching for a tough, durable material for the case, Tanaka Kapec Design Group (TKDG) specified Makrolon® 2407 polycarbonate from Covestro LLC, formerly Bayer MaterialScience LLC.

“Of course we were looking for a material that was durable,” explained Jeffrey Kapec, principal and executive vice president, TKDG. “But good aesthetics were also very important, as we wanted the protective cases to become an attractive style element that complemented and contributed to this extraordinary One World Observatory experience.”

Makrolon® 2407 polycarbonate offers exceptional physical and mechanical properties and is proven in demanding applications. From a processing perspective, the UV-stabilized grade also offers easy release from the mold and low viscosity. Because of these attributes, this grade has been selected to form protective cases for the iPhone, MacBook Air and other portable electronic devices.

“Electronic devices have become important parts of our lives – in fact most of us reach for these devices multiple times each day. Of course, with frequent handling and use comes greater possibility of damage,” said Bruce Fine, market segment leader, Medical and Consumer Products, North America, Covestro LLC. “Our tough polycarbonate can protect these devices without diminishing the sleek style consumers have come to know and love.”

Another important element to the success of this project was collaboration. “The collaborative teamwork among Covestro field market development, product technology and TKDG were the keys to success for this program,” said Anthony Leo, field market development, Polycarbonates – Northeast, Covestro LLC. “Understanding the key insights from the beginning of the application was instrumental in moving this program forward.”

About Covestro LLC:

Covestro LLC is one of the leading producers of high-performance polymers in North America and is part of the global Covestro business. Covestro manufactures high-tech polymer materials and develops innovative solutions for products used in many areas of daily life. The main segments served are the automotive, electrical and electronics, construction and sports and leisure industries. The Covestro group has 30 production sites around the globe and employed approximately 14,200 people at the end of 2014. Covestro is a Bayer Group company.

Find more information at plastics.covestro.com.

About TKDG:

At Tanaka Kapec Design Group, (TKDG), we’ve been creating simple and elegant new product designs to satisfy strategic product development challenges for more than 30 years. As a leading industrial design consulting firm, we’ve successfully applied our “Design to Simplify” process to create hundreds of breakthrough industrial product design innovations in:

  • Medical device design, orthopedic instrument design
  • Consumer products design
  • Complex equipment design
  • Creative packaging design
  • Engineering design

For more information about TKDG, visit www.tkdg.com.

Covestro Contact:

John Skabardonis, Phone: +1 412-413-5444
john.skabardonis@covestro.com

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This news release may contain forward-looking statements based on current assumptions and forecasts made by Covestro AG or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Covestro’s and Bayer’s public reports which are available on the Covestro website at www.covestro.com as well as on Bayer AG’s website at www.bayer.com. Covestro assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

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